Being special is an obligation to go an extra mile in all fields, including the look, of course. After all, it has a significant mission – to highlight three cornerstones of this tasty diet’s temple: uniqueness, healthiness and high quality
Particular graphics elements and illustrations of ingredients became a part of the design. They create an emotional link between the customer and the product. Lines trailing from the ornaments are for the “flavor notes” – a symbol of each product’s magnificent taste.
Each group of products was differentiated by organic pastel colors – to represent healthy features that they hold. More vibrant colors were used to distinguish different flavors of the products.